fri18oct(oct 18)11:00 amHard Launch // Adulting Is Hard Can ReleaseNew On Rotation Beer Release
Event Details
Are we doing this? I think we’re doing this. So let’s make it HARD LAUNCH. Adulting Is Hard, our beloved seltzer cocktail featuring our housemade
Event Details
Are we doing this? I think we’re doing this. So let’s make it HARD LAUNCH.
Adulting Is Hard, our beloved seltzer cocktail featuring our housemade Metafizzics hard seltzer and our sparkling pink lemonade, is now in cans!
16oz 4-packs and single cans are available today at On Rotation.
Why can it?
Well, we dig it, for one. And we’ve had requests to have it “to go” or fill a growler, but, being a housemade cocktail crafted at the brewpub bar, that wasn’t possible.
(Now it is.)
We also wanted to offer something in cans to our gluten-free fans, and this seemed like a great first offering to package.
(Yes, Adulting Is Hard is gluten-free!)
How is this different than the seltzer cocktail I would order at On Rotation?
It’s almost 99% the same, but it is bigger in the ABV department.
Since this was a package we felt might be shared or enjoyed over a longer period of time in the 16oz format vs our cocktail’s 12oz size, we landed it at 8% ABV rather than the 5-6% ABV of the cocktail itself. Despite the added “gusto,” we find the flavor to be everything we’ve always enjoyed about Adulting Is Hard.
What’s it like in a can?
Tart, refreshing, and crisp, Adulting Is Hard is a hard sparkling pink lemonade served in a can as a ready-to-drink cocktail. At 8% ABV, it remains light and flavorful – very unlike adulting.
So snap out of your Friday funk. Let’s all collectively close the laptop, clock out, and pick up a 4-pack of Adulting Is Hard to enjoy this weekend in the midst of this beautiful fall weather…the way our inner child would want us to do.
Adulting IS Hard, fam. Come launch this thing with us!
Time
Friday, October 18, 11:00 am 11:00am